The embodiment of SAIC Volkswagen Passat intelligent technology
What pain points will the collision of intelligent technology and car travel solve for you? "" How to make intelligent technology a trendy product sought after by young people "" What challenges and opportunities do Chinese cars face under the wave of intelligent technology?
Nowadays, young users have become the main purchasing group in the automotive consumption market. They are curious and exploratory about new things, and their pursuit of technology, fashion, trends, and self-identity is becoming the main focus of the rejuvenation of automotive brands.
As one of the most dynamic and creative brands in the current Chinese automotive market, Haval F-series is well aware that "if we cannot impress them, we will lose them forever", and has launched a series of cross-border marketing actions to reach various young circles and play with them.
Recently, at the closing battle of the "Intelligent Trendy Product Experience Season" of the Haval F-series, well-known host Cai Zi, car industry goddess Chu Xiaomin, Zhihu executive Du Wei, Zhihu geek PU horsepower, and Dr. Zhang Ying from the Great Wall Motors (7.990, -0.01, -0.12%) Technology Center, among other young intellectuals, joined forces to explore how intelligent technology can change travel life.
Using intelligent technology to solve travel pain points
As the concluding battle of the "Intelligent Trendy Product Experience Season" for the Haval F-series, this "New Knowledge Fun Bureau" revolves around topics such as "What travel pain points will be solved by the collision of intelligent technology and car travel", "How to make intelligent technology a trendy product sought after by young people", and "What challenges and opportunities Chinese cars face under the wave of intelligent technology". It brings a deep and interesting dialogue, while allowing consumers to once again experience the trendy charm of the Haval F-series "one door, three heroes".
When discussing which travel pain points intelligent technology can solve, Cai Zi praised the semi automatic parking and other functions of the Haval F7. As an AI intelligent networked SUV, Haval F7 can also realize voice control of 12 functions, such as "listening to songs, navigation, lifting windows, opening the sunroof, opening the air conditioner", and is equipped with L2 level auto drive system, AEB automatic braking system, driving fatigue detection, lane departure warning and a series of intelligent safety auxiliary functions, which can be called the more intelligent Chaozhi SUV in the same price.
At the same time, Cai Zi also gave poetic praise to the Haval F7x and Haval F5- in the past, cars and horses were slow and letters were far away, but now the Haval F7x with a 0-100km/h acceleration of 6.6s and the Haval F5 equipped with WeChat make cars and horses travel a thousand miles a day, and letters arrive in an instant.
Through the first Fun Life intelligent networking system and Tencent WeChat in car version, the Haval F5 is launching a comprehensive attack on intelligent social networking. With a new interaction design, it unlocks a new way of social travel, making communication intimate and simple. It has been praised by many young consumers as a social smart trend product; With the support of the golden power combination of 2.0T+7DCT, which has won the "China Heart" 2019 Top 10 Engines and "World Top 10 Transmission" awards respectively, the Haval F7x delivers a fierce performance with a 0-100km/h acceleration of 6.6 seconds and a top speed shift of 0.2 seconds, accompanying the passion all the way and earning the title of "the strongest 150000 level coupe SUV on the surface" king.
In fact, relying on the global R&D layout of "seven countries and ten regions", the Haval F-series still insists on "excessive investment" in key technology fields such as 5G, autonomous driving, and vehicle networking, and reserves more forward-looking intelligent technologies with user thinking and 37.2 ° C technology warmth, redefining future travel lifestyles. As Chu Xiaomin said, the support of intelligent technology will change the current lifestyle of online shopping and bring unimaginable experiences to young people.
It is worth mentioning that in this "New Knowledge Fun Game", the New Knowledge Youth Delegation composed of Cai Zi, Chu Xiaomin, and others also had a series of interesting interactions with netizens watching the live broadcast, such as yoga shows, pose shows, etc., which caused frequent barrage comments from netizens in the live broadcast room. Ilian Muxi and the well-known running shoe Altra have also transformed into a trendy and intelligent support team, wholeheartedly assisting in this car outdoor live reality show.